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      02-03-2012, 01:07 PM   #33
stefan
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Drives: E92M3
Join Date: Feb 2008
Location: Calgary

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Garage List
1999 VF BMW M3  [5.00]
2001 BMW M5  [0.00]
2008 135i  [5.00]
2003 M3  [3.10]
2011.75 BMW M3  [4.17]
2009 STi  [3.83]
Quote:
Originally Posted by shicobico View Post
Sad. The new marketing slogan may as well say: We only make, one thing: The ultimate Toyota Corolla for young professionals and newly affluent families.

What happened to the ultimate driving machine? What does hands free trunk opening have anything to do with an ultimate driving machine? Reading texts? Comfort access? Cool and all, but too pedestrian and soccer-mommy oriented marketing for a brand that claims to make "ultimate driving machines".
Perhaps they are saving it for the M3..err 4... ad.
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