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      02-24-2012, 12:09 PM   #56
WilliCO's Avatar

Drives: 2013 F10 535 xDrive MSport
Join Date: Jan 2012
Location: Denver

iTrader: (0)

I don't get this one either. This car seems to offer exactly the same utility as an F31, but the F31 is entirely a more appealing car to my eyes.

I understand the X4 concept more than I understand this - the X4 might end up looking a little awkward too, but at least it has a different target customer than the 3 series (one who might buy the F32, but needs more clearance and a little more space; same argument they make with the X6 and 6 series), or the X3 (one who likes the small SUV concept but would trade some utility for some sporty appearance).

This car and the F31 seem to be targeted at the exact same customer. How could they have gotten a business case approved?
2013 535i xDrive M-Sport | 2005 545i Sport (Retired and missed) | 2001 X5 3.0 Sport (Retired)