View Single Post
      03-24-2012, 01:03 PM   #24
clarence
Lieutenant Colonel
22

 
Drives: F30 328i M-Sport
Join Date: Mar 2006
Location: Hong Kong


Posts: 1,544
iTrader: (0)

Due to differences in taxes etc., one must put into perspective wht prices BMW charges ex-works in different markets. For example, a 328i Sportline w/passive sport suspension & sport auto, would cost the following in the following markets:

Germany - USD58,820 (Eur44,225@1.33) (incl following additional options: metallic paint, leather, alu trim, 2 zone climate, storage pack, lights pkg, rain sensor, sunroof, memory seats, black panel, hi-fi spk, BT streaming+smartphone connect, ext.&int. dimming mirrors, xenon, front & rear PDC, alarm)

UK - USD50,177 (GBP31,558@1.59) (same options but basic model (i.e. SE spec) w/18" rim option)

USA - USD44,100 (incl lumbar support & comfort access)

Hong Kong - USD44,520 (HK$347,250@0.128)

From the above we can see BMW makes more profit (on paper) by selling in the German market than in USA.