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      07-17-2012, 11:18 AM   #31
Michael Schott
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Drives: 2014 328i sedan
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Location: Farmington Hills, MI

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Quote:
Originally Posted by jwickers View Post
I would say the AH is NOT AT ALL about mileage, but about using an hybrid powerplant for better performance.
This. Better fuel economy is a benefit. The real reason is to showcase the technology. Hybrid cars are hot and the luxury hybrid market even more so. Porsche, Lexus, VW in the Toureg and others are in this market.