This is my 3rd 3-series (two E90's and now the new F30). I think these new Conti's are quieter than the previous car's Potenza's. On the '09 I replaced 3 tires and 1 wheel with the BMW insurance. Well worth the price. When I picked up the new car earlier this month, I took the wheel & tire insurance too. But I do think these new Conti's are quieter than the last generation tires.
2013 F30 335i | Sportline | Imperial Blue Metallic | Black Dakota | 6-speed | HK | Cold | Premium | 19" Staggered Sports | M-Performance Exhaust
2009 E90 335i
2007 E90 328xi