Originally Posted by boltjames
The answer there is simple mathematics.
If you are wealthy and are looking for a $50,000 imported luxury car to impress others you basically have two choices: BMW 3 and Mercedes C
You see, this is where you are unique in the world. I don't know a single wealthy person who owns a BMW 3 series. 7 series, S Class, Range Rover, Porsche, yeah. But not a 3 series. The point is that wealthy people don't buy $50k cars to impress people. Wannabee wealthy people who can't afford a proper car buy a 3 series to try to fit in maybe but you're a looooong way from luxury and showing off territory in a 3 series. Your average sales rep drives a 3 series. More people drive them than drive Mondeos now. It's just not a status symbol. It's a "nearly made it" symbol at best