Originally Posted by Fraggy
The new wave of BMW buyer has been so obvious recently. More concern over aesthetics, than the true value of performance. BMW knows exactly who they are designing for, and hence the recent shift of focus.
I'm not so sure that aesthetics are going to be this car's strong point. I'm really hoping the camo is just REALLY good at hiding something special or this is just a huge bore. I actually think that most BMW buyers these days care about one thing - the BMW logo. They don't care if the car is boring looking or performs well. They just want everyone to see that they can afford a luxury brand.