Quote:
Originally Posted by Purecraftgerman
That not nothing else refers to sales and profits in Europe.
Check out global sales and notice the difference.
Look at the sales and earnings report specifically Audi and you'll realize that BMW won more than the other brand.
Check out vw media services report sales.
In U.S., Canada, Germany, United Kingdom, Switzerland, Norway, Czech Republic, Belgium, Russia, Australia, BMW sells more than its competitors.!!!!!!
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Those are worldwide numbers my friend. Money is in Euro because BMW reports in Euro. Please read the article accurately before commenting. No one said the sales went down, it just says that BMW had to spend more money to keep up hence their profits was disappointing. Which is a win for consumers because they have to reinvest to keep up with MB and Audi. Audi and MB will have to do the same hence a win for all of us.
As a profit margin per vehicle or as profit goes BMW did not win more than the other brands but actually won less than the other brands. The important thing is that they all won so we win.
Here is BMW worldwide report. Notice the total numbers of vehicles sold in this report vs the above Bloomberg report are identical.
http://www.automotiveworld.com/news-...st-six-months/