Quote:
Originally Posted by SCOTT26
If you take for example the 3er Touring E91 in the US - It is being outsold by the X3.
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This is not surprising. Has anyone ever seen a BMW ad in the US (since the advent of the SUV age, complete w/US plant) prominently featuring a 3 or 5 series wagon? How about the equivalent SUV?? No effort is being made here. Combine that with the meager engine options, there goes your customer base. It's only the die-hards like me that will go out of their way to order a wagon with decent specs because they are just not found on dealer lots. And previous lack-luster sales of the E-61 doesn't count. The F11 would do well here if pushed, based on looks alone...