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      02-14-2012, 07:50 AM   #44
JohnMan
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Drives: E90 325i
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Quote:
Originally Posted by clarence View Post
BMW is already well established in PRC & the hard work was done abt 10yrs ago.
American automakers didn't sell in HK cos apart from Cadillac, the rest (Chevrolet & Buick) are not exactly premium brands. Cadillac did try to sell their STS in HK but it was not a success. In actual fact the Americans have it much easier cos brands such as Buick are already well established since the 1930's. Also GM China's products are all tailor made for local consumption hence no need to go thru HK.
Toyota, Honda or Mazada aren't consider premium brands either but they are doing alright in Hong Kong. Given the different size and market structure, I don't think there is that great a connection or relevance between the HK and Mainland market, beyond some general shared taste in luxury brands.
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