Quote:
Originally Posted by ideliver
they can build the car...just don't call it "M"....the X5 4.8si was well received for what it was...let the marketing guys earn some of their money and find a new line for these types of cars..
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If they called it anything other than an M it would command approximately 20% less which could amount to £15K if priced similar to the Cayenne Turbo S. Marketing people are never slow to see the opportunity to make easy money and one should never underestimate the value of one very important letter.
