Well I know some questions have popped up about the three new lines being offered by BMW as options on the new F30 3-Series. I myself had quite a few questions, and here is a breakdown of what these lines are all about.
First and foremost, these lines are not the only 3 cars we can choose from. A 3-Series can be ordered as is and optioned how you want to option it, just as has always been with a BMW. These 3 "Lines" are just extra options on top of what is normally offered. I tend to think of them as just an extra package, akin to a sports package, except that the package contains many more stylistic elements. Another way to think of them would be a pre-packaged BMW Individual car.
Because these lines are so customized, down to the color of the stitching, the lines can not be combined or mixed.
BMW has put out the following video to summary the three different lines, it begins with the following youtube video which then links to 3 additional youtube video (depending on which line you want to hear about). The video is narrated by BMW's own designer's including Christopher Weil. I've also including a small snapshot below of each of the three Lines.
Sport Line
Exterior- 17" light-alloy wheels double-spoke 392, or
- 18" light-alloy wheels double-spoke 397 in bi-color Ferric Grey, highly polished (standard on 328i and 335i)
- Front and rear bumpers with specific features in high-gloss Black
- BMW kidney grille with 8 slats in high-gloss Black
- Exterior mirror caps in vehicle colour or, optionally, in high-gloss Black
- B-pillar and window uprights in Black, high-gloss
- “Sport” lettering along the side
- Tailpipe trim in Black, chrome-plated
Interior- Door sill finishers in aluminium with “BMW Sport” lettering
- Sport seats for driver and front passenger
- Sport leather steering wheel with red contrast stitching
- Interior illumination with variable colour effects in
Orange-Red or White – selected via the iDrive Controller
- Speedometer and rev counter with red Chrono scales and
red contrasting ring
- Chrome trim on air conditioning and radio controls
- Driving Experience Control, with additional Sport+ mode
- Car key with Red trim
Modern Line
Exterior- 17" light-alloy wheels, V-spoke styling 413, or
- 18" light-alloy wheels, turbine styling 415 (standard on 328i and 335i)
- Front and rear bumpers with specific features in Aluminium, satinated
- BMW kidney grille with 11 slats in Aluminium, satinated
- B-pillar and window uprights in Black, high-gloss
- “Modern” lettering along the side
- Tailpipe in Aluminium, satinate
Interior- Door sill finishers in aluminium with “BMW Modern” lettering
- Sport leather steering wheel in Oyster dark
- Instrument panel top in Oyster dark
- Instrument cluster in Oyster and with Chrono scales
- Interior illumination with variable colour effects in Orange-Red or White – selected via the iDrive Controller (with additional light source on the B-pillar)
- Chrome trim on air conditioning and radio controls
- Vehicle key in Oyster dark with chrome trim
Luxury Line
Exterior- 17" light-alloy wheels multi-spoke 414 or
- 18" light-alloy wheels multi-spoke 416 (standard on 328i and 335i)
- Front and rear bumpers with specific features in high-gloss chrome
- BMW kidney grille with 11 slats in high-gloss chrome
- Side window frames and window recess finishers in high-gloss chrome
- B-pillar and window uprights in Black, high-gloss
- “Luxury” lettering along the side
- Tailpipe trim in high-gloss chrome
Interior- Door sill finishers in aluminium with “BMW Luxury” lettering
- Sport leather steering wheel
- Interior illumination with variable colour effects in Orange-Red or White – selected via the iDrive Controller (with additional light source on the B-pillar)
- Chrome trim on air conditioning and radio controls and additional exclusive chrome trim on the centre console
- Car key with Pearl Gloss Chrome trim
You can download the entire English language 3-Series catalog with more information here.
You can see the high resolution photos of all three lines here.
You can see live photos of all three lines here.