Following my little encounter with the kerb when avoiding a fellow driver who was on the phone, the results look pretty good.
BEFORE...
AFTER...
To the untrained eye, you can't really see signs of a repair. Whether that's still the case in 9 or more months time who knows, but the work is guaranteed for 12 months.
The work carried out was a 'Retail Wheel Refurbishment' at my local dealer. £60 + £5 materials + VAT making £78 in all, and they had the car for a day.