The
2014 BrandZ Top 100 Global Brands Ranking has been released by Millward Brown, a global research agency specializing in advertising, marketing communications, and media.
The list places BMW as the world's second most valuable automotive brand, behind only monolith Toyota. BMW places 32nd overall with a $25 billion brand value.
Mercedes placed 42nd, Honda 70th, Ford 84th and Nissan 90th.