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      07-17-2014, 12:48 AM   #19
flightz71
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Drives: 2014 F10 535i
Join Date: May 2005
Location: San Francisco, CA

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Quote:
Originally Posted by hlmiii View Post
Word.

This forum is now receiving grunts from people because a company is doing something voluntarily, that does nothing but help the owner/consumer, that indicates the company is still paying attention to legacy products and ... it's "silly?" And what if your family was saved/not saved???

W.T.F.

The sad truth is more often than not, businesses have one interest in mind when making a decision - make money and stay profitable. Out of the 540k e46 cars produced - how many are actually on the road still? How much does an airbag cost (@ dealer $) + replacement per vehicle? How much do potential lawsuits costs if they get a couple of these under their belt?

Cost Benefit analysis was conducted - and I promise you the recall was most likely a miniscule number vs. the potential lawsuits from deaths due to a malfunctioned airbag.

For those who think companies just do it to care about the safety, it's just a cherry on top for good marketing.

It's a sick world we live in, but it is what it is.
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