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      07-09-2012, 10:46 AM   #13
advantage20
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Drives: 330d
Join Date: Jul 2010
Location: France

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Quote:
Originally Posted by aajami View Post
What's so Individual-y about the Individual black interior in the last picture?
Leather quality (Merino if I'm not mistaking) is clearly a few notches above the stock Dakota leather, plus all panels are genuine leather (vs. leatherette on door panels and back of seats with the stock Dakota).


Quote:
Originally Posted by Legitimate View Post
There's nothing individual about these colors... they are available to every car and is in their freakin' Individual catalog. If you're going to pay that much to go Individual, at least go full individual and get the colors not listed or ever used on a BMW before.
How many % of all BMWs have Individual paint or leather? If that is not exclusive enough for you, do you know how expensive tailoring a custom color is? The already diverse Individual catalogue is a great opportunity to have a clearly distinctive paintjob (obvious under sunlight) without going for full Individual $$$$$$$, an opportunity to make up for lacking colors (ex. I chose Azurite Blue on my E91 as there was no more stock navy blue available), and an opportunity for a clearly more upmarket leather.

Last edited by advantage20; 07-09-2012 at 12:07 PM..
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