04-05-2012, 01:05 PM | #45 |
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long wheel base cars are a big hit in china. audi has been killing it with their long wheelbase a6. no surprise bmw is joining the fray. only people over there who can afford these cars are stupid wealthy anyway so they're expecting to be driven around.
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04-05-2012, 02:26 PM | #47 |
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Don't mess with the kink! That is just CRAZY, I do not get it.
Li car ought to be offered world wide. Just like there is a wagon version, and x-drive version, why not the longer version. As few have mentioned, may allow people to fit kids better, etc. As to the chrome, Chinese tastes seem to be where Americans were 50 years ago. Nothing wrong for BMW to capitalize on it. It is wrong for BMW to mess with the kink.
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04-05-2012, 02:42 PM | #48 |
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The Audi A4L is the best selling car in this segment in China.
The new 3erLi is BMW firing right at Audi and its market. BMW is seen as a more prestigious brand than Audi in China and therefore the 3erLi is a very strategic challenger to the best selling A4. I am currently in China and have been driven in the rear of the car and as a Chinese colleague showed me why China likes these cars and why the Chinese helped develop the car with BMW to meet the demands and needs of China. A car that BMW expects to increase sales growth in China where it is currently at 3rd place in BMW's global markets. Whether a BMW is built in Germany , South Africa , USA or China. They are all built to the exact quality standards developed in Munich at the pre-production process that is then filtered through to all global manufacturing plants.
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04-05-2012, 04:16 PM | #49 | |
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And for those who are so negative towards BMW catering to the Chinese market, you do understand that's what the Europeans were saying when BMW was catering to our market(fat American asses).
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04-05-2012, 04:45 PM | #50 | |
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As a Chinese, the only thing I want to comment on this post is "you are really funny". Yeah GM manufactures really nice Buicks in Shanghai, but it is just too far to be considered as a luxury in China. The LaCrosse is the most expensive Buick model made by Shanghai GM with a top price of RMB 320K which is about $50K. And let me tell you what, Chinese purchased more than 1000 Rolls last year, more than Americans did, plus, the cheapest model in China costs RMB 4 million, which is about $635K and the MSRP for the same model is $ 250K in the US. My family have a Mercedes ML 350 which is RMB 900K and same as $143K. But it can only be considered as an entry level car if you are talking about luxury cars in China since there are tons of Range Rovers ($200K-$350K+), Mercedes S ($220K-$400K+) and BMW 7s even on the street of my city (a typical suburb of Beijing). So, if you tell a Chinese that driving a Buick in China is like a Bentley in America, he will probably think that Bentley is just too cheap in America lol.
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04-05-2012, 04:52 PM | #51 | |
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You are right, plus some "Beijing Mercedes", "FAW Toyota", "Dongfeng Nissan" and so forth. But there BMWs and Mercedes made in China are still really expensive. Beijing Mercedes just released the GLK model in China, of which the price is only 10% cheaper than imported ones.
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04-05-2012, 04:57 PM | #52 | |
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04-05-2012, 08:35 PM | #54 |
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it was a joke...
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04-05-2012, 08:36 PM | #55 | ||
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again...it was a joke.
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04-05-2012, 10:10 PM | #57 | |
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I've not really researched quotes for the Chinese made 5 series. On another note, I would like a extended wheelbase 3 series in the USA...I am intending on driving my family out in this car for some roadtrips sometimes, and the leg room on this car is pretty small normally (sort of like economy plane seats). Of course it would be worse handling...so I'll see. Last edited by Autumn; 04-05-2012 at 10:15 PM.. |
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04-05-2012, 11:15 PM | #58 | |
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04-06-2012, 12:52 AM | #59 | |
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04-06-2012, 06:10 AM | #60 | |
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04-06-2012, 07:13 AM | #61 |
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Communism has changed since I grew up
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04-06-2012, 08:41 AM | #62 | |
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What sort of qualifications/professional status/years of work experience are you talking about, kqian? Cos I'm thinking that BMW's target audience in China is graduate PMEBs (Professionals, Managerial, Executive & Businessmen) who've worked for a few years.
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04-06-2012, 09:25 AM | #63 | |
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04-06-2012, 02:35 PM | #66 |
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It's crazy how there is such a big difference in pricing of items and salaries around the world, I kid you not... in the US with incredible lease rates, a person making $40K USD a year could stretch himself and afford something like a 328i... I would say even a 335i. This is not possible anywhere else in the entire world, especially the number of young kids who buy their own 3 series.
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