BMW Welt deliveries reach new high in 2014

Jason · 12-22-2014, 05:29 PM

BIMMERPOST NEWS

25
COMMENTS

Name: P90073671-highRes copy.jpg
Views: 5941
Size: 725.7 KB

More customers than ever collect their new BMW in person at BMW Welt

December 22, 2014

Munich. The BMW Welt has been a major attraction for the citizens of Munich, tourists and fans of BMW Group brands since it opened in 2007. The experience centre has established itself not only as a desirable event venue and gourmet destination, but also as a popular delivery point for new BMW vehicles. Every year a growing number of customers from all over the world opt to collect their new BMW in Munich. In 2014, the BMW Welt set a new record of around 22,500 vehicle-delivery customers. Delivery of the first of BMW’s new electric vehicles also got off to a successful start this year, with a total of 31 BMW i3s and 35 BMW i8s presented to their new owners at the BMW Welt.

“All BMW customers buying a new car have the option of collecting their vehicle at the BMW Welt – the heart of the brand. Many BMW customers and fans, often travelling from farther afield, take advantage of this opportunity to experience an unforgettable day,” explains Helmut Käs, head of BMW Welt. “The success of this service shows that we offer customers exactly what they want – a unique experience with an individual programme for each customer.”

European tour starting in Munich
Customers often travel long distances to visit the BMW Welt. Roughly 90 per cent of customers collecting their vehicle come from all over Germany. Many of them bring their families, collect their new BMW from the BMW Welt and then drive straight to Italy or Austria for a holiday, before heading for home. One in ten customers makes the journey across the Atlantic from the US or Canada: In June of this year, a group of Canadians departed from Munich on a trip across Europe in their new BMW M3 Sedans and BMW M4 Coupés. At the end of the trip, the cars were shipped back to their owners.

Fleets, athletes and celebrities
The BMW Welt is also popular as a platform for delivery of fleet vehicles: The company Saarstedt collected 66 vehicles for its company fleet in March 2014, while the North Rhine-Westphalia State Office for Central Police Services was presented with three BMW 7 Series High Security vehicles in October 2014.

The BMW i3 is another car often delivered as a fleet vehicle. Ilse Aigner, Bavarian Minister for Economic Affairs, Media, Energy and Technology, took delivery of a BMW i3 for her ministry, for example.

Delivery of the first BMW i8 worldwide was celebrated in an official ceremony at the BMW Welt hosted by Thomas Gottschalk in June 2014 and attended by a long list of celebrities.
Sports personalities also like to sample the BMW brand experience. Several vehicles were presented to the German Ice Hockey Federation in January 2014, for example, and the world’s fastest man, Usain Bolt, also had his photo taken with the BMW M3 in the BMW Welt delivery arena.

The following vehicles debuted this year in the BMW Welt delivery arena: the BMW 2 Series Active Tourer, the BMW 4 Series Convertible and Gran Coupé, the BMW X6 and BMW X4 and both BMW i models.

Vehicle delivery at BMW Welt – an unforgettable experience
Each customer receives personal attention with an individual programme for the day of delivery. Depending on the customer’s interests, options range from a reception in the exclusive Premium Lounge to a tour of the main plant and the BMW Welt, to a visit to the BMW Museum. The emotional highlight of every visit, however, is the presentation of the new car: After a personalised one-and-a-half hour vehicle briefing from a specialist, customers receive the keys to their new car and get to drive their BMW for the first time in the BMW Welt delivery area. Between 80 and 120 vehicle deliveries take place at the BMW Welt every day, with up to 160 deliveries at peak times.

The BMW Welt is always full of surprises for customers: Last year, the buyer of the 100,000th vehicle delivered won a DTM (German Touring Car Masters) weekend. The owners of the first five new BMW 2 Series Active Tourers delivered at the BMW Welt were presented with framed design sketches.

TiresOnFire · 12-22-2014, 08:27 PM

I count for two of the 22,500 2014 deliveries. Great experience that has me shopping another just to return in 2015. Sorry BMW, it will be only one this time as the garage is full...

GOLFFRR · 12-22-2014, 08:28 PM

I think the forum members have a lot to do with these numbers

minus9 · 12-22-2014, 08:43 PM

Without me, that number would be one less

dclowd9901 · 12-22-2014, 09:24 PM

Seems natural they would break this record. Yearly even. Nevertheless, this was my first time buying a BMW, and I opted to take delivery at the Welt, so there's certainly something to say for a unique experience on top of a unique experience.

Doctor///M · 12-22-2014, 09:51 PM

Quote:

Originally Posted by dclowd9901

Seems natural they would break this record. Yearly even. Nevertheless, this was my first time buying a BMW, and I opted to take delivery at the Welt, so there's certainly something to say for a unique experience on top of a unique experience.

I wanna go back and do it all over again!

111R · 12-22-2014, 10:33 PM

Great experience. If you ever get the chance, do it.

EzequielR · 12-22-2014, 10:45 PM

This is awesome, I can't wait until I am able to order my own car from scratch and do a ED.

JL M3 · 12-22-2014, 10:53 PM

It's amazing how they can churn out these numbers and still make each one of the 22k feel special.

GoDucksYellO · 12-23-2014, 12:21 AM

My first BMW was an M3 delivered 8/20/14. The ED experience was unbelievable. Highly recommend doing ED any time you purchase a BMW.

deadlyrhythm · 12-23-2014, 12:48 AM

"The owners of the first five new BMW 2 Series Active Tourers delivered at the BMW Welt were presented with framed design sketches."

Whoop dee-doo!!!

Sheesh, when I bought my 06 Yamaha R6 they gave me an entire conceptual art book. Not bad. But still cheezy

Would expect something unique considering one just forked out a pile of cash for a new car.

regular_joe · 12-23-2014, 12:52 AM

Quote:

Originally Posted by JL M3

It's amazing how they can churn out these numbers and still make each one of the 22k feel special.

+1

sinednarow · 12-23-2014, 02:02 AM

The ED experience was unbelievable.

angelc5 · 12-23-2014, 06:19 AM

Same here, I did my part.

Kief · 12-23-2014, 07:07 AM

I did my part

Diver · 12-23-2014, 07:31 AM

I would love to pick up an M car there.

M3 Adjuster · 12-23-2014, 08:05 AM

Quote:

Originally Posted by deadlyrhythm

"The owners of the first five new BMW 2 Series Active Tourers delivered at the BMW Welt were presented with framed design sketches."

Whoop dee-doo!!!

Sheesh, when I bought my 06 Yamaha R6 they gave me an entire conceptual art book. Not bad. But still cheezy

Would expect something unique considering one just forked out a pile of cash for a new car.

Sure you would, because that's what always happens when you buy a box of Cracker Jack or breakfast cereal!

:

Technic · 12-23-2014, 08:14 AM

Quote:

Originally Posted by JL M3

It's amazing how they can churn out these numbers and still make each one of the 22k feel special.

x3.14

Dackelone · 12-23-2014, 10:15 AM

I always love visiting the Welt.

Some say I got there so often they should rename it...
Name: Dackel's Welt.jpg
Views: 3077
Size: 151.6 KB

puma1552 · 12-23-2014, 12:23 PM

60 cars a day? That's crazy.

Wonder if they ever consider the number against the world's population, since that grows each year too, or if it's just a sheer absolute number of deliveries compared to the previous year.

VMRWheels · 12-23-2014, 02:35 PM

Quote:

Originally Posted by Dackelone

I always love visiting the Welt.

Some say I got there so often they should rename it...
Attachment 1133510

LOL

jackaleyess · 12-25-2014, 08:40 PM

BMW nvr offer this service for Malaysian customers. We are ur biggest market in SEAsia.

12-22-2014, 05:29 PM	#1
Jason Administrator 40700 Rep 21,238 Posts Drives: F80 M3 Join Date: Mar 2005 Location: USA iTrader: (0)	BMW Welt deliveries reach new high in 2014 BIMMERPOST NEWS BMW Welt deliveries reach new high in 2014 25 COMMENTS Tweet More customers than ever collect their new BMW in person at BMW Welt December 22, 2014 Munich. The BMW Welt has been a major attraction for the citizens of Munich, tourists and fans of BMW Group brands since it opened in 2007. The experience centre has established itself not only as a desirable event venue and gourmet destination, but also as a popular delivery point for new BMW vehicles. Every year a growing number of customers from all over the world opt to collect their new BMW in Munich. In 2014, the BMW Welt set a new record of around 22,500 vehicle-delivery customers. Delivery of the first of BMW’s new electric vehicles also got off to a successful start this year, with a total of 31 BMW i3s and 35 BMW i8s presented to their new owners at the BMW Welt. “All BMW customers buying a new car have the option of collecting their vehicle at the BMW Welt – the heart of the brand. Many BMW customers and fans, often travelling from farther afield, take advantage of this opportunity to experience an unforgettable day,” explains Helmut Käs, head of BMW Welt. “The success of this service shows that we offer customers exactly what they want – a unique experience with an individual programme for each customer.” European tour starting in Munich Customers often travel long distances to visit the BMW Welt. Roughly 90 per cent of customers collecting their vehicle come from all over Germany. Many of them bring their families, collect their new BMW from the BMW Welt and then drive straight to Italy or Austria for a holiday, before heading for home. One in ten customers makes the journey across the Atlantic from the US or Canada: In June of this year, a group of Canadians departed from Munich on a trip across Europe in their new BMW M3 Sedans and BMW M4 Coupés. At the end of the trip, the cars were shipped back to their owners. Fleets, athletes and celebrities The BMW Welt is also popular as a platform for delivery of fleet vehicles: The company Saarstedt collected 66 vehicles for its company fleet in March 2014, while the North Rhine-Westphalia State Office for Central Police Services was presented with three BMW 7 Series High Security vehicles in October 2014. The BMW i3 is another car often delivered as a fleet vehicle. Ilse Aigner, Bavarian Minister for Economic Affairs, Media, Energy and Technology, took delivery of a BMW i3 for her ministry, for example. Delivery of the first BMW i8 worldwide was celebrated in an official ceremony at the BMW Welt hosted by Thomas Gottschalk in June 2014 and attended by a long list of celebrities. Sports personalities also like to sample the BMW brand experience. Several vehicles were presented to the German Ice Hockey Federation in January 2014, for example, and the world’s fastest man, Usain Bolt, also had his photo taken with the BMW M3 in the BMW Welt delivery arena. The following vehicles debuted this year in the BMW Welt delivery arena: the BMW 2 Series Active Tourer, the BMW 4 Series Convertible and Gran Coupé, the BMW X6 and BMW X4 and both BMW i models. Vehicle delivery at BMW Welt – an unforgettable experience Each customer receives personal attention with an individual programme for the day of delivery. Depending on the customer’s interests, options range from a reception in the exclusive Premium Lounge to a tour of the main plant and the BMW Welt, to a visit to the BMW Museum. The emotional highlight of every visit, however, is the presentation of the new car: After a personalised one-and-a-half hour vehicle briefing from a specialist, customers receive the keys to their new car and get to drive their BMW for the first time in the BMW Welt delivery area. Between 80 and 120 vehicle deliveries take place at the BMW Welt every day, with up to 160 deliveries at peak times. The BMW Welt is always full of surprises for customers: Last year, the buyer of the 100,000th vehicle delivered won a DTM (German Touring Car Masters) weekend. The owners of the first five new BMW 2 Series Active Tourers delivered at the BMW Welt were presented with framed design sketches.
	Appreciate 0 Tweet Quote

12-22-2014, 08:27 PM	#2
TiresOnFire Private First Class 32 Rep 145 Posts Drives: 2015435i,2015550i,2017M240i Join Date: Sep 2014 Location: Scottsdale, AZ iTrader: (0)	I count for two of the 22,500 2014 deliveries. Great experience that has me shopping another just to return in 2015. Sorry BMW, it will be only one this time as the garage is full...
	Appreciate 0 Quote

12-22-2014, 08:28 PM	#3
GOLFFRR 10776 Rep 27,587 Posts Drives: GOLFFRR cart Join Date: Mar 2009 Location: we sell BMWs to "ALL" US states iTrader: (4)	I think the forum members have a lot to do with these numbers __________________ BEFORE YOU BUY YOUR NEXT BMW, EMAIL OUR GUY KOTE FIRST! Kote M Sales:Kotem@bmwofcamarillo.com Cell:805-368-9101 vipfinance@bmwofcamarillo.com for warranties!
	Appreciate 0 Quote

12-22-2014, 08:43 PM	#4
minus9 Grand Poobah 4 Rep 186 Posts Drives: F80 M3 Join Date: Mar 2010 Location: Earth iTrader: (0)	Without me, that number would be one less
	Appreciate 0 Quote

12-22-2014, 09:24 PM	#5
dclowd9901 Captain 120 Rep 616 Posts Drives: 2015 AW M3 Join Date: Jul 2014 Location: Portland, OR iTrader: (0)	Seems natural they would break this record. Yearly even. Nevertheless, this was my first time buying a BMW, and I opted to take delivery at the Welt, so there's certainly something to say for a unique experience on top of a unique experience. __________________ ED 11/3/14 2015 M3, AW, SO, DCT, 19" blk wheels, HK, Lighting/Exec/Tech packages, ad. susp.
	Appreciate 0 Quote

12-22-2014, 10:33 PM	#7
111R First Lieutenant 17 Rep 324 Posts Drives: Lotus Join Date: Dec 2010 Location: Atlanta iTrader: (0)	Great experience. If you ever get the chance, do it. __________________ '11 BMW 335i (Alpine White) M-Sport, Premium, Heated Seats, HK, 6MT, dealer-installed PPK, ER Charge Pipe, Euro Delivery 5/11/2011 '05 Lotus Elise (Arctic Silver) Sport, HT, Stage II, Odyssey PC925, Lotus Cup 240R Wheels '87 Nissan Pickup (Burgandy) King Cab '17 Audi A4 Ultra, Monsoon Grey, Wife's car
	Appreciate 0 Quote

12-22-2014, 10:53 PM	#9
JL M3 First Lieutenant 36 Rep 348 Posts Drives: E46 M3 Join Date: Oct 2009 Location: Southern California iTrader: (3)	It's amazing how they can churn out these numbers and still make each one of the 22k feel special.
	Appreciate 0 Quote

12-23-2014, 12:21 AM	#10
GoDucksYellO New Member 5 Rep 28 Posts Drives: F80 M3 2015 Join Date: Apr 2014 Location: Eugene, OR iTrader: (0)	My first BMW was an M3 delivered 8/20/14. The ED experience was unbelievable. Highly recommend doing ED any time you purchase a BMW.
	Appreciate 0 Quote

12-23-2014, 12:48 AM	#11
deadlyrhythm Second Lieutenant 46 Rep 238 Posts Drives: 2009 BMW 335i Join Date: Apr 2009 Location: Edmonton, Alberta iTrader: (0) Garage List 2013 BMW X5d [0.00] 2009 335i [0.00]	"The owners of the first five new BMW 2 Series Active Tourers delivered at the BMW Welt were presented with framed design sketches." Whoop dee-doo!!! Sheesh, when I bought my 06 Yamaha R6 they gave me an entire conceptual art book. Not bad. But still cheezy Would expect something unique considering one just forked out a pile of cash for a new car.
	Appreciate 0 Quote

12-23-2014, 02:02 AM	#13
sinednarow Registered 0 Rep 3 Posts Drives: bmw Join Date: Dec 2014 Location: x6 iTrader: (0)	The ED experience was unbelievable. __________________ bmw is cool
	Appreciate 0 Quote

12-23-2014, 06:19 AM	#14
angelc5 Second Lieutenant 24 Rep 206 Posts Drives: 2000 Z3, 2015 M4 Join Date: Sep 2013 Location: Charlotte NC iTrader: (0) Garage List 2015 BMW M4 [8.00] 2000 BMW Z3 [0.00]	Same here, I did my part. __________________ 2000 Z3 2.3 2011 328
	Appreciate 0 Quote

12-23-2014, 07:07 AM	#15
Kief Major General 4428 Rep 5,724 Posts Drives: '24 iX50; '23 i4 M50 Join Date: Dec 2009 Location: Vereinigte Staaten von Amerika iTrader: (26)	I did my part Attached Images __________________ __________________ '24-I20 iX 50; '23-G26 i4 M50; '22-G82 M4Cx;20-G05 M50i; '20-F82 M4CS; '18-F80 M3CS; '18-F80 M3CS; '18-F85 X5M; '18-G01 X3M40i; '18-F80 M3ZCP; '17-F80 M3ZCP; '15-F15 X5; '15-F82 M4; '12-E92 335is; '11-E70 X5d; '11-E89 Z435is;'09-E89 Z435i; '08-E92 335i; '06-E90 330i; '05-E83 X3; '04-E83 X3; '03-E46 325Ci* *retired
	Appreciate 0 Quote

12-23-2014, 07:31 AM	#16
Diver Brigadier General 504 Rep 3,446 Posts Drives: Black '12 135i - Sold Join Date: Nov 2010 Location: Texas iTrader: (0)	I would love to pick up an M car there. __________________ See my photography at http://ronscubadiver.wordpress.com
	Appreciate 0 Quote

12-23-2014, 10:15 AM	#19
Dackelone European Editor 10528 Rep 22,992 Posts Drives: N54 e82 Join Date: Feb 2010 Location: Bayern, Germany iTrader: (1)	I always love visiting the Welt. Some say I got there so often they should rename it... __________________ Dackel's European Delivery Museum Guide
	Appreciate 0 Quote

12-23-2014, 12:23 PM	#20
puma1552 Banned 23 Rep 380 Posts Drives: '14 Mustang GT Premium Join Date: Jul 2013 Location: Twin Cities iTrader: (0)	60 cars a day? That's crazy. Wonder if they ever consider the number against the world's population, since that grows each year too, or if it's just a sheer absolute number of deliveries compared to the previous year.
	Appreciate 0 Quote

12-25-2014, 08:40 PM	#22
jackaleyess Lieutenant 194 Rep 556 Posts Drives: 2011 528i M-sport (sold), 2018 Join Date: Dec 2011 Location: Kuala Lumpur iTrader: (0) Garage List 2022 BMW X5 45e [0.00] 2016 Infiniti Q50 [0.00] 2018 Porsche 911 Ca ... [0.00]	BMW nvr offer this service for Malaysian customers. We are ur biggest market in SEAsia. __________________ ????
	Appreciate 0 Quote