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      07-09-2012, 09:41 AM   #1
bruininabag
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BMW to Integrate Nuance Dragon Drive Voice Dictation for ConnectedDrive

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Nuance's Dragon Drive! Messaging Available in 2012 BMW 7 and 3 Series Vehicles

BMW is the First Auto Manufacturer to Integrate Dragon Drive! Messaging, Enabling a Smarter, More Intuitive Way to Send and Receive


http://www.nuance.com/company/news-r...eases/BMW.docx

Burlington, Mass. – July 9, 2012 – Nuance Communications Inc. (NASDAQ: NUAN) today announced that BMW will be making Dragon Drive! Messaging available in the new 2012 BMW 7 Series, BMW 3 Series Touring and BMW 3 Series ActiveHybrid vehicles, with additional models to follow. Dragon Drive! Messaging is a new BMW ConnectedDrive feature as part of the latest generation of BMW Navigation system Professional. Unveiled in May, Dragon Drive! Messaging is Nuance’s new automotive-grade connected car service that lets people speak emails and text messages.

The 2012 BMW 7 Series will be the first car ever to feature Dragon Drive! Messaging, hitting the market in July 2012, with the BMW 3 Series Touring and BMW 3 Series ActiveHybrid following later this year. Dragon Drive! Messaging delivers a fully-integrated mobile assistant messaging experience that lets drivers speak, listen, edit and respond to text messages and emails – keeping their hands on the wheel and eyes on the road. Drivers can speak simple commands to format e-mails by adding new lines, paragraphs, and speaking punctuation and other format commands.

“People want to connect with family, friends, and colleagues while they’re on the road, but without the dangerous distractions posed by manually engaging handheld devices,” said Arnd Weil, vice president and general manager, automotive, Nuance. “By integrating Dragon Drive! Messaging into the car itself, BMW and Nuance are delivering a smarter, safer way to communicate.”

Dragon Drive! Messaging is available as part of Nuance’s Dragon Drive! highly-specialized hybrid automotive-grade platform that fully harnesses Nuance’s deep experience and research in connected and embedded natural language understanding voice technologies. Drivers can interact naturally with their car, minimizing manual and visual distractions.

In addition to the dictation functionality, the new BMW Navigation system Professional also features natural command and control for almost all functions, powered by Nuance. Drivers can quickly and easily speak one-shot commands for phone calls and navigation, such as “Call John Miller on Mobile” or “Navigate to 100 Boylston Street in Boston, Massachusetts.”

Availability

Dragon Drive! Messaging will be available in BMW vehicles starting in July 2012 in six different languages, including US and UK English, French, Italian, German and Spanish. BMW buyers can test Dragon Drive! Messaging for free for 60 days. Once the trial period expires, Dragon Drive! Messaging will be available as a Nuance service with annual renewal option. To learn more about Dragon Drive! Messaging for BMW, visit www.nuance.com/bmw. To find a list of compatible devices for BMW ConnectedDrive supporting Dragon Drive! Messaging, visit www.bmw.com/bluetooth.

Dragon Drive! is a part of Nuance’s broad Dragon portfolio, including Dragon NaturallySpeaking, Dragon Dictation, Dragon Go!, Dragon TV and Dragon ID, all humanizing the way people engage their phones, tablets, TVs, cars and computers – just by using their voice. To learn more about all that Nuance’s Dragon portfolio has to offer, visit www.nuance.com and www.nuancemobilelife.com.

About Nuance Communications, Inc

Nuance Communications, Inc. (NASDAQ: NUAN) is a leading provider of voice and language solutions for businesses and consumers around the world. Its technologies, applications and services make the user experience more compelling by transforming the way people interact with devices and systems. Every day, millions of users and thousands of businesses experience Nuance’s proven applications. For more information, please visit www.nuance.com.

Nuance and the Nuance logo are trademarks or registered trademarks of Nuance Communications, Inc. or its subsidiaries in the United States of America and/or other countries. All other company names or product names may be the trademarks of their respective owners.

The statements in this press release relating to future plans or future events or service, are forward-looking statements which are subject to specific risks and uncertainties. These could involve particular market trends, competition factors and other risks described in the documents submitted to the US Securities and Exchange Commission. The actual results, events and services may vary significantly from the forecasts. The reader is warned not to rely on these forward-looking statements without reservation, since these are simply reflections of the current situation.
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      07-09-2012, 10:21 AM   #2
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Ok! now the question is: Why should someone use Dragon Drive when you have to pay a fee? Iphone Siri does it all for free. I'd rather have a siri button on my steering wheel... Any news on that?
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      07-09-2012, 04:39 PM   #3
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Dragon Drive vs Siri

I only have an iPhone 4, so I would need to upgrade to the 4S or later to get Siri. How much will the annual fee be for Dragon Drive? Will it be packaged with the BMW Assist suite? or a separate purchase?

I can see this taking off for non-iPhone users. Actually, even if I had Siri, I'd probably still get Dragon Drive.
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      07-09-2012, 05:03 PM   #4
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I'm assuming this is for 2013 model year vehicles, not 2012.
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      07-09-2012, 05:09 PM   #5
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      07-09-2012, 06:18 PM   #6
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It's a nice feature, but it's already available for free if you have an iPhone. It's part of the free Dragon app. I suspect it's available for other smartphones as well.
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      07-10-2012, 06:11 AM   #7
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So, is my May 2012 build 328i with all the iDrive bells and whistles eligible for Nuance Dragon Drive with a software update?
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      07-10-2012, 08:29 AM   #8
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      07-10-2012, 10:20 AM   #9
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So, is my May 2012 build 328i with all the iDrive bells and whistles eligible for Nuance Dragon Drive with a software update?
I'd like to think so (mine was a June '12 build). They're always on about backwards compatibility when it comes to technology, so I wonder how much BMW take this to heart to give dealers more opportunity to retrofit stuff? Or do they just design for 'now'?
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