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      10-17-2012, 12:04 AM   #1
Jason
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Post New BMW Commercials: HUD and RTTI

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New BMW Commercials: HUD and RTTI
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Two new humorous BMW commercials for Head-Up Display and Real Time Traffic Information.

You can review the convenience, infotainment and safety features of BMW ConnectedDrive at http://www.BMW.com/ConnectedDrive.






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      10-17-2012, 07:22 AM   #2
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WTF? I would like to have what whoever had that writes these things.........
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      10-17-2012, 07:29 AM   #3
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not sure about the first one, second one was kinda of clever.
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      10-17-2012, 07:29 AM   #4
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quite dumb
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      10-17-2012, 08:43 AM   #5
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      10-17-2012, 08:47 AM   #6
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didn't like either one
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      10-17-2012, 09:35 AM   #7
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umm they need to be more "eye catching" than this.
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      10-17-2012, 09:40 AM   #8
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So, it's ok to ignore all your surroundings as long as you pay attention to the HUD. And it's ok to speed past construction workers on the road, as long as your car say's there's no traffic obstruction.

Not very good messages.
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      10-17-2012, 09:45 AM   #9
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So, it's ok to ignore all your surroundings as long as you pay attention to the HUD. And it's ok to speed past construction workers on the road, as long as your car say's there's no traffic obstruction.

Not very good messages.
My exact thinking also..
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      10-17-2012, 10:24 AM   #10
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*yawn*

Not the best from BMW...
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      10-17-2012, 10:34 AM   #11
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not gonna lie, thought they were brilliant
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      10-17-2012, 11:24 AM   #12
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BMW usually had good/clever commercials. These to are very lame and send a bad message. :
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      10-17-2012, 11:47 AM   #13
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the first one was ok...

but the second one was a flop.... could have made that one better somehow...
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      10-17-2012, 12:28 PM   #14
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should have made it so they were finishing paving a new road or putting the final piece of a bridge in so the road could then be used.. and the BMW was the first car to use the new bypass or bridge, etc..

to me it just seemed like the construction workers were like "what the hell man, we're in the road!"
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      10-17-2012, 01:10 PM   #15
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I think it is very artsy and well excuted.
I like em.
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      10-17-2012, 01:22 PM   #16
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I think these commercials are marvelous. Everyone already knows what BMW has to offer, these commercials were meant to look innovative and to freshen up the scene.
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      10-17-2012, 01:50 PM   #17
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No doubt...

Quote:
Originally Posted by BMW BRAD View Post
WTF? I would like to have what whoever had that writes these things.........
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      10-17-2012, 04:01 PM   #18
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The first one seems like it was trying to hard to be artsy. The second at least kept me pondering how they'd integrate the message about RTTI until the car came whizzing through.
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      10-17-2012, 04:05 PM   #19
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quite dumb
I believe so
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      10-17-2012, 08:30 PM   #20
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What happened to the ultimate driving machine? This is stupid
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      10-17-2012, 10:09 PM   #21
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if your receiving these commercials as some type of bad driving recommendation, then i'd like to know what your all smoking
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      10-17-2012, 10:58 PM   #22
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Ironic how on the front page this is right next to the thread about YET ANOTHER BMW stolen. Great technology research BMW, keep it up.
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