F30POST
F30POST
2012-2015 BMW 3-Series and 4-Series Forum
BMW Garage BMW Meets Register Search Today's Posts Mark Forums Read
BMW 3-Series and 4-Series Forum (F30 / F32) | F30POST > BIMMERPOST Universal Forums > General BMW News and Cars Discussion > BMW Group Plans Plant in Brazil
European Auto Source
Post Reply
 
Thread Tools Search this Thread
      10-22-2012, 10:11 PM   #1
Jason
Administrator
United_States
6504

 
Jason's Avatar
 
Drives: E90 M3
Join Date: Mar 2005
Location: USA


Posts: 16,625
iTrader: (0)

Post BMW Group Plans Plant in Brazil

BIMMERPOST NEWS
BMW Group Plans Plant in Brazil
42
COMMENTS
Name:  P90106793_highRes__mid1.jpg
Views: 3122
Size:  201.0 KB

BMW Group plans plant in Brazil

Start of production scheduled for 2014
Planned capacity of approx. 30,000 units per year
Planned investment of more than 200 million euros

Munich/Brasilia - October 22, 2012
... The BMW Group plans to build a new plant in Brazil. “We welcome the new framework for investments in Brazil, based on the recently adopted “Inovar Auto” legislation. We have submitted an investment proposal for our planned new plant to the Brazilian Government,” said Ian Robertson, Member of the Board of Management, responsible for Sales and Marketing BMW, at a meeting with Brazilian President Dilma Rousseff in the capital, Brasilia, on Monday.

Subject to final approval of the plans by the Brazilian Government, the goal is for production to begin in 2014. Investments over the next few years will total more than 200 million euros. Plans call for a production capacity of approximately 30,000 vehicles per year. More than 1,000 new jobs will be created at the new production site – as well as additional jobs within the supplier network as a result of the new plant. Negotiations with the State Government of Santa Catarina are already well underway for the new facility in the Joinville region.

“Brazil is a market with tremendous potential for the future for the BMW Group. For that reason, we are strengthening our long-term commitment to this country,” Robertson explained. “This will create the necessary conditions for us to maintain the balance of sales between Europe, Asia and the Americas – and, therefore, for the long-term success of our company. With this move, the BMW Group is applying its strategic principle of ‘production follows the market’, which has already proved successful in markets such as the U.S., China and India.”

The new plant in Brazil will extend the BMW Group’s production network which currently comprises 29 production and assembly facilities in 14 countries. The company has been manufacturing BMW motorcycles at its Manaus location since 2010.

The BMW Group has had a local sales company in Brazil since 1995. A total of 15,214 vehicles were sold in Brazil in 2011. This represents a growth rate of almost 54%. BMW Motorrad also increased its sales by 55% in 2011 to reach a total of 5,442 motorcycles.


Photo below: Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW (right), presents a BMW Art Car model to the Brazilian President Dilma Rousseff (left) on the occasion of the announcement of a plan to build a new plant in Brazil (ctr. Raimundo Colombo, Governor of the State of Santa Catarina)

Name:  P90106793_highRes__mid1.jpg
Views: 3122
Size:  201.0 KB

Appreciate 0
      10-22-2012, 10:36 PM   #2
bimmerjph
Lieutenant Colonel
United_States
28

 
bimmerjph's Avatar
 
Drives: 2002 BMW 325i
Join Date: Oct 2011
Location: Tennessee


Posts: 1,974
iTrader: (0)

Good. More plants in different locations means more flexibility. I was wondering when BMW would move into SA.
Appreciate 0
      10-22-2012, 10:44 PM   #3
Tsuvoi
Banned
6

 
Drives: 2013 F30 328i
Join Date: Oct 2012
Location: New York


Posts: 272
iTrader: (0)

That's quite a departure from BMW's stance of these past few months, they were about to throw in the towel on doing any investments in Brazil due to the ultra-protectionist policies in place on foreign investment and trade. I guess Dilma finally saw the light (not).

Brazil is such a sweet market for auto-makers, sell bare-bone cars for 3x the price and laugh all the way to the bank at the suckers who pay US $120k for a base-model 3 series. Don't forget the corrupt gov share and of course a big fat dealer's cut and you have the perfect recipe for a new plant so you can make even more profit!

Quite amazing that they can still find 15,000 rich suckers to buy their cars and pay an extra US $20k to bulletproof them.








Appreciate 0
      10-22-2012, 11:01 PM   #4
BMW M Power Mexico
Second Lieutenant
Mexico
11

 
BMW M Power Mexico's Avatar
 
Drives: '05 E46 M3, '08 E60 M5, '11 1M
Join Date: Feb 2007
Location: South


Posts: 221
iTrader: (0)

I guess it's Audi who made the smart move then regarding their production plans in LATAM. Pity.
__________________
BMW Car Club de México
¡Estás Invitado!
http://bmwclub.org.mx
Appreciate 0
      10-22-2012, 11:45 PM   #5
Echoz
Private First Class
Canada
1

 
Drives: E92 M3, Ducati 848
Join Date: Aug 2012
Location: Toronto


Posts: 122
iTrader: (0)

Quote:
Originally Posted by bimmerjph View Post
Good. More plants in different locations means more flexibility. I was wondering when BMW would move into SA.
They already make the X6 in South Carolina
__________________
09 E92 M3
2011 Ducati 848
Appreciate 0
      10-22-2012, 11:48 PM   #6
positiveions
Lieutenant General
Lebanon
114

 
positiveions's Avatar
 
Drives: 09 MKV JETTA 2.5 & E90 M3 :)
Join Date: Sep 2007
Location: La Verne, CA


Posts: 10,520
iTrader: (1)

Send a message via MSN to positiveions Send a message via Yahoo to positiveions
Quote:
Originally Posted by ft1337 View Post
That's quite a departure from BMW's stance of these past few months, they were about to throw in the towel on doing any investments in Brazil due to the ultra-protectionist policies in place on foreign investment and trade. I guess Dilma finally saw the light (not).

Brazil is such a sweet market for auto-makers, sell bare-bone cars for 3x the price and laugh all the way to the bank at the suckers who pay US $120k for a base-model 3 series. Don't forget the corrupt gov share and of course a big fat dealer's cut and you have the perfect recipe for a new plant so you can make even more profit!

Quite amazing that they can still find 15,000 rich suckers to buy their cars and pay an extra US $20k to bulletproof them.

interesting point of view
Appreciate 0
      10-23-2012, 12:08 AM   #7
NRG
Lieutenant Colonel
Russian Federation
22

 
NRG's Avatar
 
Drives: 2012 X5 35d
Join Date: Mar 2007
Location: Montreal QC


Posts: 1,659
iTrader: (5)

Pity, BMW becoming another "people's wagon", more with each year.
__________________

Retired: 2005 N52 E90 330i Sport 6AT
Retired: 2007 N54 E92 335i Sport 6AT

Current: 2012 M57 E70 X5 xDrive35D
Appreciate 0
      10-23-2012, 07:02 AM   #8
rayusaFL
Private First Class
6

 
Drives: 2013 F30 335i (Alpine White)
Join Date: Apr 2012
Location: Orlando, FL


Posts: 198
iTrader: (0)

Quote:
Originally Posted by ft1337
That's quite a departure from BMW's stance of these past few months, they were about to throw in the towel on doing any investments in Brazil due to the ultra-protectionist policies in place on foreign investment and trade. I guess Dilma finally saw the light (not).

Brazil is such a sweet market for auto-makers, sell bare-bone cars for 3x the price and laugh all the way to the bank at the suckers who pay US $120k for a base-model 3 series. Don't forget the corrupt gov share and of course a big fat dealer's cut and you have the perfect recipe for a new plant so you can make even more profit!

Quite amazing that they can still find 15,000 rich suckers to buy their cars and pay an extra US $20k to bulletproof them.








+1
Appreciate 0
      10-23-2012, 08:52 AM   #9
brunox2
Private First Class
Brazil
4

 
brunox2's Avatar
 
Drives: BMW ///M3 E92 AW
Join Date: Aug 2012
Location: Parana/Brazil


Posts: 141
iTrader: (0)

I can't say for all brazilians, but it's life, if we want a BMW we have to pay what they want. Here it's really very expensive the cars, not just BMW, but all cars.

But comparing to US for example, we pay much less in medical & dental insurance, apartaments/houses, etc.

Each country has your particularities. And from the news, they tell that will decrease the cost from 15% to 40%, then things will be very interesting.
__________________
08' BMW ///M3 E92 AW
Appreciate 0
      10-23-2012, 09:26 AM   #10
Tsuvoi
Banned
6

 
Drives: 2013 F30 328i
Join Date: Oct 2012
Location: New York


Posts: 272
iTrader: (0)

Quote:
Originally Posted by brunox2 View Post
I can't say for all brazilians, but it's life, if we want a BMW we have to pay what they want. Here it's really very expensive the cars, not just BMW, but all cars.

But comparing to US for example, we pay much less in medical & dental insurance, apartaments/houses, etc.

Each country has your particularities. And from the news, they tell that will decrease the cost from 15% to 40%, then things will be very interesting.
Well last time I heard about it medical costs were very high, insurance or not. For most people that means having to go to the public hospital and being from Brazil you know what that means...

Also housing can be very expensive in SP, but yeah if you go to the country side you're not going to pay much (also you won't have roads to drive your BMW anyway).

It's good to see you believe what the TV says my friend... but as everything "we'll see".
Appreciate 0
      10-23-2012, 11:22 AM   #11
sheepboy
Private First Class
United_States
8

 
sheepboy's Avatar
 
Drives: 2011 E93 M3
Join Date: May 2010
Location: Boston


Posts: 189
iTrader: (0)

Quote:
Originally Posted by YOYO1111 View Post
People in Brazil can't even afford the 1/18 model she's holding. Let alone a $120k 328i.
That is in contrast to the US, where "people" can easily afford $120k cars. One just needs to drive around any American town to see how common cars over $100k are in the land of the free. USA, USA!
__________________
2011 M3 Convertible / IB / Black on CF interior / ZCW / ZPP / ZTP / 19"wheels / MDCT / Premium sound / iPod adapter / Alarm / Park distance control / HD radio / A big smile in my face!

Appreciate 0
      10-23-2012, 01:44 PM   #12
brunox2
Private First Class
Brazil
4

 
brunox2's Avatar
 
Drives: BMW ///M3 E92 AW
Join Date: Aug 2012
Location: Parana/Brazil


Posts: 141
iTrader: (0)

Quote:
Originally Posted by ft1337 View Post
Well last time I heard about it medical costs were very high, insurance or not. For most people that means having to go to the public hospital and being from Brazil you know what that means...

Also housing can be very expensive in SP, but yeah if you go to the country side you're not going to pay much (also you won't have roads to drive your BMW anyway).

It's good to see you believe what the TV says my friend... but as everything "we'll see".

I'm not saying that the cost WILL decrease, however I can't that won't.

About the other stuff, you should know better before talking I can't waste my time explaining to you, you should "hear" from the people that actually knows something.
__________________
08' BMW ///M3 E92 AW
Appreciate 0
      10-23-2012, 03:17 PM   #13
magrelo1
New Member
United_States
0

 
Drives: 2011 E93 M3 Alpine/Fox Red 6SP
Join Date: Mar 2011
Location: NEW JERSEY


Posts: 5
iTrader: (0)

I guess everyone is missing the point here...
I dont think the target for the plant in Brazil is the brazilian market, and yes, the incentives in taxes and lower shipping costs to other countries closer to Brazil.
We should all agree that South Africa wouldn't have a plant if it wasn't for some type of incentives from their government...
Appreciate 0
      10-23-2012, 05:05 PM   #14
r3dbimmer89
The Coolest
United_States
9

 
r3dbimmer89's Avatar
 
Drives: F80 M3
Join Date: Nov 2010
Location: SoCal


Posts: 816
iTrader: (0)

So that means no plant in Mexico now????
__________________
Past:12 E92 335i/ 08 E90 335i/02 E46 325i
Present:15 F80 ///M3
Appreciate 0
      10-23-2012, 05:14 PM   #15
DieselDiner
Lieutenant Colonel
21

 
DieselDiner's Avatar
 
Drives: 335d
Join Date: Aug 2010
Location: Home


Posts: 1,514
iTrader: (2)

Quote:
Originally Posted by r3dbimmer89 View Post
So that means no plant in Mexico now????
Correct.
__________________
Appreciate 0
      10-23-2012, 06:10 PM   #16
Fraggy
Brigadier General
United_States
46

 
Fraggy's Avatar
 
Drives: 2007 e90
Join Date: Jun 2005
Location: San Diego


Posts: 3,321
iTrader: (11)

Quote:
Originally Posted by r3dbimmer89
So that means no plant in Mexico now????
Thank goodness on that, but still...
__________________
Step--Premium--Sport--Nav--20% Tint--Blacklines--18" Beyern Mesh--Michelin Super Sports--Bastuck Exhaust--M3 Steering Wheel--BMW Performance Springs--Koni--M3 Front/Rear Sways--
Appreciate 0
      10-23-2012, 07:13 PM   #17
sour07
Private
0

 
sour07's Avatar
 
Drives: 2010 328i Coupe
Join Date: Mar 2012
Location: San Jose, CA


Posts: 59
iTrader: (0)

Quote:
Originally Posted by Fraggy View Post
Thank goodness on that, but still...
Racist much?
Appreciate 0
      10-23-2012, 07:42 PM   #18
Cuz5150
Major
21

 
Cuz5150's Avatar
 
Drives: 06-M3ZHP/04-M3 Vert/02Duc998
Join Date: May 2008
Location: NJ


Posts: 1,261
iTrader: (0)

Why not build the plant in the USA???
I like how BMW has to go to Brazil and Kiss the ring of the Brazilian president and
She'll approve/ Let them build the plant very shady.....whata BS
__________________
-Diplomacy is saying, "nice doggie while trying to find a rock"-

04-M3 vert-Black/Imolla/6MT/Cold/Xenon/HK/
06-M3 Cp-Mystic/Black/6MT/Comp/Xenon/HK/
09-135i- AW/Bk-Lette/6MT/M-pac/Nav/Hi-Fi/Usb-Ipod/SOLD
Appreciate 0
      10-23-2012, 08:01 PM   #19
gds52
Major
19

 
Drives: BMW 328i Convertible
Join Date: Oct 2011
Location: NJ


Posts: 1,445
iTrader: (0)

Then we ll have South American Delivery!!!!
Appreciate 0
      10-23-2012, 08:04 PM   #20
caseyjohnso
New Member
0

 
Drives: bmw
Join Date: Oct 2012
Location: look


Posts: 7
iTrader: (0)

I guess everyone is missing the point here
__________________
Appreciate 0
      10-23-2012, 10:10 PM   #21
Mysecondwife
AF Officer
United_States
0

 
Drives: '11 335xi M Sport/Black-Black
Join Date: Oct 2010
Location: Beavercreek, OH


Posts: 46
iTrader: (0)

Garage List
I will be applying for a job in Brazil come 2014. Good choice BMW...Joinville is nice!!
__________________
2011 335i xDrive/BSM on Black/6AT/M Sport/Performance Edition/Premium & Cold WX Packages/Nav/Paddle Shifters
2009 328i xDrive/Titanium Silver on Black/6MT/Sport, Convenience, Premium & Cold WX Packages
Appreciate 0
      10-23-2012, 11:20 PM   #22
Tsuvoi
Banned
6

 
Drives: 2013 F30 328i
Join Date: Oct 2012
Location: New York


Posts: 272
iTrader: (0)

Quote:
Originally Posted by brunox2 View Post
I'm not saying that the cost WILL decrease, however I can't that won't.

About the other stuff, you should know better before talking I can't waste my time explaining to you, you should "hear" from the people that actually knows something.
Is that the famed Brazilian friendliness at work here? lol. Oh crap I just saw your sig, I didn't realize you were one of the 15,000 suckers; You must have felt insulted by my earlier comment, I understand.

Let me know if you need some lube I hear it eases the pain.
Appreciate 0
Post Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


All times are GMT -5. The time now is 03:47 PM.




f30post
Powered by vBulletin® Version 3.7.0
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
1Addicts.com, BIMMERPOST.com, E90Post.com, F30Post.com, M3Post.com, ZPost.com, 5Post.com, 6Post.com, 7Post.com, XBimmers.com logo and trademark are properties of BIMMERPOST