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      09-19-2013, 03:50 PM   #1
mt1955
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BMW 435i M Sport and 420d Reviews by XCar and AutoExpress

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      09-21-2013, 09:31 PM   #2
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Thanks!
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      09-23-2013, 10:45 AM   #3
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Do BMW pay for these reviews because they certainly come across as adverts?
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      09-23-2013, 11:07 AM   #4
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Ugh @ ///M fender badge, good thing this doesn't come to NA
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      09-23-2013, 11:09 AM   #5
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Nice to see the 435i M Sport review! Gorgeous car and great review
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      09-23-2013, 11:31 AM   #6
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Quote:
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Do BMW pay for these reviews because they certainly come across as adverts?
Most likely
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      09-23-2013, 12:49 PM   #7
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Quote:
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Do BMW pay for these reviews because they certainly come across as adverts?
Technically that would be illegal, but I'm sure BMW HQ would put sources that put out negative reviews at the far end of the test vehicle availability line.
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      09-23-2013, 01:07 PM   #8
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i really can't stand that guy with the glasses
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      09-23-2013, 01:59 PM   #9
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exciting! cant wait for ours to arrive
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      09-23-2013, 04:32 PM   #10
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Quote:
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Do BMW pay for these reviews because they certainly come across as adverts?
I am 99% positive. I used to work for a PR agency focused on the automotive industry. At the time, Toyota was doing very well in the marketplace, and our analysis showed that despite recalls, lack lustre products, etc, media coverage of Toyota was highly biased. Negative points were glossed over and even mediocre point were highlighted as positive. Toyota spent money gaining such favourable reviews or at the least, limiting negative reviews.
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