Insert badge sarcasm here:
Dear BMW,
It IS too confusing; I do need to check out the side badge on the BMW beside me to know how to judge the driver, before I can give him or her an approving nod. We need more badges on our cars, I have a few more for BMW to use free of license depending on what options (or lack of) you choose:
1.) Pre-Modern, Modern, Post-Modern, Futuristic and Visionary
2.) Cheap, Budget, Tree Hugger, Economy, Standard, Suite, Luxury, Double-King and Presidential
3.) Lethargic, Recreational, Speed-Walker, Hiker, Jogger, Runner, Sport and Extreme Sports
If I was sitting at a light in my ‘Extreme Sports Presidential Visionary’ and a lady pulled up in a 'Tree Hugger Lethargic' I would not give her the time of day, unless she was cute, then I would flex my Extreme Sportiness at her