I think this is def a money grab from BMW. The relabeling is pointless and just another way to commercialize their product for people who get fooled by new badges. Someone said it well in the comments before that BMW is taking notes from Audi who basically did the same with the a4 to an a5 labeling so that they can charge a higher premium. I think your average consumer would get insulted if the 3 was still labeled a 3 rather than a 4 and was offered at a price increase with no gain in hp, no navi, and no alarm as standard equipment in a 60grand car.... So lets label it 4 and get away with it. Just my take on it all. At this point sounds like a nicely equipped 435i will be in the same ballpark as the Msrp of an M3.
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