Well I know some questions have popped up about the three new lines being offered by BMW as options on the new F30 3-Series. I myself had quite a few questions, and here is a breakdown of what these lines are all about.
First and foremost, these lines are not the only 3 cars we can choose from. A 3-Series can be ordered as is and optioned how you want to option it, just as has always been with a BMW. These 3 "Lines" are just extra options on top of what is normally offered. I tend to think of them as just an extra package, akin to a sports package, except that the package contains many more stylistic elements. Another way to think of them would be a pre-packaged BMW Individual car.
Because these lines are so customized, down to the color of the stitching, the lines can not be combined or mixed.
SPORT / MODERN / LUXURY LINE BREAKDOWN CHART (for US Market - 2012 Model Year)
To see the differences between the different lines visually, member pcbrew put together these great animated images cycling through the lines in this order -
standard > luxury > modern > sport > M-sport
BMW has put out the following video to summarize the three different lines. The video is narrated by BMW's own designer's including Christopher Weil.
Sport Line
Exterior- 17" light-alloy wheels double-spoke 392, or
- 18" light-alloy wheels double-spoke 397 in bi-color Ferric Grey, highly polished (standard on 328i and 335i)
- Front and rear bumpers with specific features in high-gloss Black
- BMW kidney grille with 8 slats in high-gloss Black
- Exterior mirror caps in vehicle colour or, optionally, in high-gloss Black
- B-pillar and window uprights in Black, high-gloss
- “Sport” lettering along the side
- Tailpipe trim in Black, chrome-plated
Interior- Door sill finishers in aluminium with “BMW Sport” lettering
- Sport seats for driver and front passenger
- Sport leather steering wheel with red contrast stitching
- Interior illumination with variable colour effects in
Orange-Red or White – selected via the iDrive Controller
- Speedometer and rev counter with red Chrono scales and
red contrasting ring
- Chrome trim on air conditioning and radio controls
- Driving Experience Control, with additional Sport+ mode
- Car key with Red trim
Others- Sport suspension standard
Modern Line
Exterior- 17" light-alloy wheels, V-spoke styling 413, or
- 18" light-alloy wheels, turbine styling 415 (standard on 328i and 335i)
- Front and rear bumpers with specific features in Aluminium, satinated
- BMW kidney grille with 11 slats in Aluminium, satinated
- B-pillar and window uprights in Black, high-gloss
- “Modern” lettering along the side
- Tailpipe in Aluminium, satinate
Interior- Door sill finishers in aluminium with “BMW Modern” lettering
- Sport leather steering wheel in Oyster dark
- Instrument panel top in Oyster dark
- Instrument cluster in Oyster and with Chrono scales
- Interior illumination with variable colour effects in Orange-Red or White – selected via the iDrive Controller (with additional light source on the B-pillar)
- Chrome trim on air conditioning and radio controls
- Vehicle key in Oyster dark with chrome trim
Luxury Line
Exterior- 17" light-alloy wheels multi-spoke 414 or
- 18" light-alloy wheels multi-spoke 416 (standard on 328i and 335i)
- Front and rear bumpers with specific features in high-gloss chrome
- BMW kidney grille with 11 slats in high-gloss chrome
- Side window frames and window recess finishers in high-gloss chrome
- B-pillar and window uprights in Black, high-gloss
- “Luxury” lettering along the side
- Tailpipe trim in high-gloss chrome
Interior- Door sill finishers in aluminium with “BMW Luxury” lettering
- Sport leather steering wheel
- Interior illumination with variable colour effects in Orange-Red or White – selected via the iDrive Controller (with additional light source on the B-pillar)
- Chrome trim on air conditioning and radio controls and additional exclusive chrome trim on the centre console
- Car key with Pearl Gloss Chrome trim
You can download the entire English language 3-Series catalog with more information here.
You can see the high resolution photos of all three lines here.
You can see live photos of all three lines here.