Quote:
Originally Posted by Bimmerlover76
Ugh... It seems that the ratio of bitching and moaning to complements is 2:1 or 3:1. Does anyone, and I'm really asking, have the itemized sales breakdown of BMW 3-series and how many people bought what option. What were the most popular combinations? Who chose what? How much was the average salary of the majority of buyers? Etc. Etc. Etc.
Ten bucks that these plans didn't just get crapped out during a meeting. I'm willing to bet that these options are a 'hedging of bets' on BMW's part. They love a LARGE profit margin and who doesn't? I'm betting that the people who really matter here (the majority) enjoy what BMW is cooking.
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+1
I believe all these lines are made for a reason, also made to simplify the buying process. "Oh you want luxury? Check out our 3 series Luxury line." Or replace luxury with sport or basic or modern.
I love what they did with the new 3 series.