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      09-04-2018, 12:38 PM   #1
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BMW Group U.S. Reports August 2018 Sales

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BMW Group U.S. Reports August 2018 Sales
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Woodcliff Lake, NJ – September 4, 2018… Sales of BMW brand vehicles increased one percent in August 2018 for a total of 23,789, compared to 23,553 vehicles sold in August 2017. Year-to-date, the BMW brand is up 2.3 percent on sales of 199,157 vehicles compared to 194,604 sold in the first eight months of 2017.

“Such a contrast from last August when we were sending relief to Texas and Louisiana as they struggled in the aftermath of the hurricane. This time, a calmer August was again a strong month for our X models which accounted for almost 54% of BMW sales in the U.S.,” said Bernhard Kuhnt, President and CEO, BMW of North America. “With more than 100,000 X models sold in the first eight months of the year we expect the BMW Sports Activity Vehicles to continue leading the way, especially once the all-new, fourth generation X5 goes on sale later this fall.”

BMW’s lineup of Sports Activity Vehicles accounted for 53.6 percent of BMW brand sales in August 2018. For the fifth consecutive month, the BMW X3 was the top-selling BMW model in the U.S.

MINI Brand Sales

For August, MINI USA reported 3,800 vehicles sold, a decrease of 14.6 percent from the 4,448 sold in the same month a year ago. MINI sales in August were led by the MINI Countryman, which accounted for 40 percent of sales with 1,548 vehicles sold. Year to date, MINI sales are down 1.0 percent percent.

BMW Group Sales

Sales of BMW Group vehicles (BMW and MINI brands combined) in the U.S. decreased 1.5 percent in August 2018 for a total of 27,589 vehicles, compared with 28,001 vehicles sold in the same month a year ago. Year-to-date BMW Group sales in the U.S. are up 1.9 percent from the first eight months of 2017.

BMW Group Electrified Vehicle Sales

BMW Group in the U.S. (BMW and MINI combined) sales of electric and plug-in hybrid electric vehicles totaled 1,836 in August 2018, an increase of 6.2 percent from the 1,729 sold in the same month a year ago. BMW Group electrified vehicles accounted for 6.7 percent of U.S. sales in August 2018. Year to date, BMW Group sales of electric and plug-in hybrid electric vehicles are up 34.6 percent compared to the first eight months of 2017.

BMW Group currently offers seven electrified models in the U.S., including the BMW i3, BMW i8, BMW 330e, BMW 530e, BMW 740e, BMW X5 xDrive 40e and MINI Countryman plug-in-hybrid electric vehicle.

BMW Pre-Owned Vehicles

BMW Certified Pre-Owned sold 11,101 vehicles, a decrease of 4.3 percent from August 2017.
Total BMW Pre-Owned sold 22,098 vehicles, an increase of 8.4 percent from August 2017.

MINI Pre-Owned Vehicles

MINI Certified Pre-Owned sold 1,370 vehicles in August, an increase of 39.2 percent from August 2017.
Total MINI Pre-Owned sold 2,954 vehicles in August, an increase of 9.7 percent from August 2017.

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      09-04-2018, 01:16 PM   #2
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what's going on with the 2 series? we just had a mid cycle refresh no?
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      09-04-2018, 01:39 PM   #3
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Quote:
Originally Posted by ecaedus View Post
what's going on with the 2 series? we just had a mid cycle refresh no?
Horrible residuals
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      09-04-2018, 01:43 PM   #4
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Those Z4 figures ...
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      09-04-2018, 02:23 PM   #5
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Those Z4 figures ...
The Z4 ended production two years ago as a 2016 model, what would you expect the sales figures to be?
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      09-04-2018, 02:53 PM   #6
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Those Z4 figures ...
The Z4 ended production two years ago as a 2016 model, what would you expect the sales figures to be?
If they ended a year before these figures...I'd expect zero sales. How are there 3 new sold?
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      09-04-2018, 03:12 PM   #7
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Quote:
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If they ended a year before these figures...I'd expect zero sales. How are there 3 new sold?
There hasn’t been 3, the 3 was from August 2017, when BMW sold 498 of them YTD that year. In 2018 there’s been 2 total, and I’d bet those were BMW company cars or leftover dealer loaners.
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      09-04-2018, 05:36 PM   #8
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Cool thanks for the updates
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      09-04-2018, 05:46 PM   #9
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Originally Posted by ecaedus View Post
what's going on with the 2 series? we just had a mid cycle refresh no?
My guess is low dealer inventory and no new factory orders from March or April. I tried to order one a few months ago and finally picked up my 2019 230i on August 30. They're just starting to hit the dealer lots.
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      09-04-2018, 06:02 PM   #10
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BMW light trucks always beat
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      09-05-2018, 11:42 PM   #11
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Sad to see these low 2 series numbers. It's an awesome driver's car, usable back seat, and still offers manual transmission, 6 cylinders and rear drive. The relatively small size keeps the car pretty zippy

Last edited by rainfall; 09-06-2018 at 12:43 AM..
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      09-06-2018, 11:43 AM   #12
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Then there's this. The i4 can't come fast enough!

https://www.autoblog.com/2018/09/06/...usauto00000016
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      09-06-2018, 01:26 PM   #13
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Quote:
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Then there's this. The i4 can't come fast enough!

https://www.autoblog.com/2018/09/06/...usauto00000016
Read that as well. Impressive by Tesla but the numbers are very different in terms of stock, dealer lots and the Tesla having a lot of buzz because it's been very tough to get ahold of
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